`Music Business Concentration Students in the Studio at UB

The Music Business concentration is a combination of professional music study and courses tailored by advisement to the student’s strengths, interests, and career plans.

Due to the great diversity found within the music industry, exact coursework will differ from student to student.

In addition to Music & Performing Arts, appropriate coursework may be taken in UB’s Ernest C. Trefz School of Business, Shintaro Akatsu School of Design, or School of Engineering, as well as the Mass Communication program. This concentration is designed to help musicians become entrepreneurial professionals ready to succeed in today’s marketplace. Qualified candidates who complete this concentration are competitive candidates for admission to MBA programs at UB and elsewhere.

  • Private lessons on the major instrument in each subsequent semester of residence.
  • Performing in one or more ensembles in each subsequent semester of residence
  • MUSC 138: Intermediate Digital Recording
  • MUSC 208A–B: Jazz Improvisation & Repertoire I & II
  • MUSC 213 & 314: Songwriting I & II
  • MUSC 414: The Business of Music
  • THA 115: Stagecraft I
  • THA 120: Stagecraft II

Music Business students who complete the following coursework will earn a certificate in entrepreneurship from the Ernest C. Trefz School of Business:

  • ACCT 101: Principles of Accounting
  • BUAD 210: Fundamentals of Entrepreneurship
  • FIN 209: Financial Management
  • MKTG 205: Marketing Principles
  • MGMT 200: Management Dynamics
  • MGMT 320: Business Planning

Recommend Mass Communication courses include:

  • MCOM 110: Public Communication
  • MCOM 201: Persuasive Communication
  • MCOM 218: Media Aesthetics
  • MCOM 220: Introduction to Advertising
  • MCOM 235: Writing for Media
  • MCOM 240: News Reporting
  • MCOM 242: Introduction to New Media
  • MCOM 260: Introduction to Film Studies
  • MCOM 262: Writing for Interactive Media
  • MCOM 270: Public Relations
  • MCOM 272: Creating Digital Media
  • MCOM 290: Intercultural Communication
  • MCOM 346: Media Management
  • MCOM 370: Publicity Methods



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